FAQ
Yes, you will own the website. If you decide to have your own admin manage your website, you have full ownership and the right to change whatever you’d like. If you sell your business, the website goes with it. You don’t need our permission. But, I cannot transfer ownership of proprietary code like WordPress (open-source), plugins, source code, and stock photos. You also cannot take this website and sell it as is to others.
No, you do not. We recommend our premium hosting so we can help monitor your website; for example, malware, backups, and security. If you want to host elsewhere, no problem, we can send you links to preferred hosting companies.
We will install Google analytics software on your new website and show you how to log into your Google Analytics account where you can see a wide range of statistics about your website including the number of visits, page views than the amount of time people are spending on your website.
Whilst we like to be flexible and responsive to your needs, we also like to deliver what we promise within the time frames and budgets we have allowed. If you ask us to add new features to your website while we are building it, will most likely ask why? If we all agree that your new request will help us achieve our objectives then we will be more than happy to oblige. If your new feature is something you would like to add to your website but is not directly tied to your original objectives then we will suggest scheduling it for a second iteration of the website once it has been launched. This will require a new proposal.
We guarantee that your site will be created for you in a timely manner, not only will it be aesthetically pleasing but it will also be very intuitive to use. Our design team will work with you every step of the way to ensure that you are 100% satisfied with every aspect of your website. Only then will we proceed with the next step of creating your online presence.
Yes, we can maintain your website during a per occurrence request or monthly.
If your website goes down in the improbable event, and it’s hosted with us, we will implement a backup restoration and get your site up and running again as quickly as possible.
If your website is not hosted with us, this falls outside of the our Plan, and we would need to collaborate with your hosting company to help resolve the issue. This will be charged at the discounted rate of $100 per hour.
Generally, our managed website maintenance is done during normal business hours; however, as part of the plan, we do monitor your site 24/7, so in the event of an issue with your hosting which involves any downtime, we will be on hand to look into it.
Yes, the subscription is monthly, with the option to pay annually for a 5% discount or negotiable.
If you host with us, we provide daily offsite backups of your account and offsite backups of your WordPress website. This includes files and database backups. These backups are stored securely in Amazon S3.
If you host yourself, you’ll need to request nightly backups of our hosting company. We still backup your WordPress website.
User Experience Design is the process of designing for satisfaction and delight by improving the customer’s experience when interacting with products, services and features. While it can apply to the experience of any product or service, UX was born out of digital product design. As a result, the UX profession has a focus on human-centred digital experiences. Simply put, any interaction an individual has with a company and the products or services offered by them is referred to as the ‘User Experience’.
An interface refers to the screen that the customer sees on any digital device, the ‘front end’ that they engage with. User Interface Design is the human-centred process that is taken to create the aesthetic experience of a digital product. This includes all of the design elements a user will see on screen: fonts, colour schemes, animations, imagery and buttons.
Depending on the project requirements and nature, the deliverables could vary. Usually, it includes:
The cost of the services depends on:
Often, there’s confusion about what exactly counts as digital marketing, and we get why! It’s a vast field but simply put, digital marketing can include any marketing which happens in the online realm and/or which involves a phone, laptop, tablet, or another device, which can connect to the internet.
A social media post, a paid ad on Google, SEO efforts, a blog post, an email, or an app are all small examples of the overall world of digital marketing.
As we work hard to make sure your site is Search Engine friendly, we cannot guarantee that your website will show up #1 for your key phrases. There are several factors involved with Search Engine Optimization including who is linking to you, how often you update your website (blogging), your website code, and more.
SEO stands for search engine optimization. It is the process of using different tactics and actions to make a website or webpages appear higher up in search results when people use search engines like Google. SEO uses organic search, and clicks or views aren’t paid for.
SEM stands for search engine marketing. Although it is also designed to help web pages appear when users enter search queries, it focuses mainly on paid results. That is, results appear but are paid for when users interact with these results.
Both SEO and SEM are useful in digital marketing and should be used in tandem for the best results.
Much like any other marketing, costs can vary dramatically from business to business. However, unlike traditional marketing, there are some ways to leverage digital marketing for free. SEO, for instance, is largely free and requires only your time and effort. Starting and posting to a social media page is free or very low-cost too.
That said, you will likely need to spend money on paid advertising such as PPC and display. You may also need to spend on things such as a great CRM or email automation software, or on content production for relevant channels. Depending on your skills, you’ll likely also need to pay someone to implement and manage various strategies which will help you to succeed in the online space.
The coveted top spot on Google is the holy grail of digital marketing. But there’s no quick fix to getting it. A variety of digital marketing strategies come together to get a business or web page to “rank” on search engines.
These strategies all play an important role and include identifying keywords or phrases, optimizing website pages for these keywords, improving the website experience, driving traffic to your website via other channels, developing content that people share and find valuable, and using paid advertising to leapfrog other results. Over time, different pages on your website should climb up the Google rankings when people are searching for your products, services, or content related to your business.
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